Our Team

Muhammad Habib

Founder & CEO

With a robust academic foundation in Natural Science and Information Science, he brought over 14 years of diverse professional experience spanning the education and development (non-profit) sector. His extensive exposure to topics such as politics, elections, rule of law, counter-terrorism, climate change, humanitarian, gender-based violence has enriched his knowledge and honed his analytical and writing skills. A seasoned researcher with 13 years of experience, he has authored numerous reports and conducted in-depth analyses.

For the past 7 years, he has also been a dedicated freelance translator and translated and edited over 2 million words for local and global clientele. After getting enough practical experience in the translation industry and driven by a passion for linguistic excellence, he established his own translation agency to extend high-quality translation services to both local and international clients. His agency is committed to bridging language barriers with precision, cultural sensitivity, and professionalism, ensuring that every project exceeds client expectations.

Noor Un Nabi Jafri

Managing Director, Head QA

He is a seasoned Language Quality Assurance expert with more than 30 years of experience, focusing on social, political, and legal content. For over a decade, he worked in the education sector as the head of the literary wing in its Research and Development department. During this time, he also served as the editor of the school’s yearly literary magazine, showcasing creativity and academic insight under his guidance.

Earlier in his career, he gained valuable experience in banking and financial institutions, developing key analytical and organizational skills. This background complements his later roles, demonstrating his adaptability and professionalism. Additionally, his early role as a sub-editor at a daily Urdu newspaper helped refine his editorial skills and enhanced his understanding of linguistic and journalistic standards. With a diverse professional journey and an unwavering commitment to excellence, Mr. Jafri’s expertise and dedication make him a standout professional in his field.

Laiba Arooj

Project Manager

With a results-driven mindset and a strong grasp of cross-functional project coordination, she excels as a Project Manager in dynamic, fast-paced environments. Her experience spans cross-team collaboration, vendor communication, and the optimization of internal processes to ensure seamless project execution from start to finish.

Deeply knowledgeable in the areas of language, culture, industry practices, and multilingual services, she brings both strategic insight and practical expertise to every project. Her familiarity with translation technologies and project management software allows her to streamline workflows and maintain consistency, even across complex, multi-stage assignments.

Her detail-oriented approach and commitment to client satisfaction make her an invaluable asset in delivering results that consistently exceed expectations. Focused, adaptable, and quality-minded, she leads with the goal of building lasting relationships and delivering excellence—project after project.

Ms. Nazia Almas

English–Urdu Translator

With over 5 years of professional experience as an English-to-Urdu translator, she specializes in delivering translations that are not only linguistically accurate but also culturally nuanced. Her deep understanding of both languages allows her to bring words to life—ensuring the essence, tone, and context of the original message are preserved and resonate naturally with the target audience.

Backed by a strong academic background in science (BSc and MCS), she combines analytical precision with creative finesse. This unique combination enables her to handle a wide range of content, from technical manuals and research papers to creative marketing materials and humanitarian reports.

What sets her apart is her commitment to quality, clarity, and consistency. Every project she undertakes is approached with meticulous attention to detail and a deep respect for cultural relevance. Her goal is simple: to create a seamless bridge between languages and cultures through expertly crafted translations, delivered on time—every time.

Iman Fatima

Web Developer & SEO Expert

With over 3 years of hands-on experience in web development and search engine optimization, Iman Fatima brings a results-driven approach to building high-performing websites and boosting online visibility. Her expertise lies in creating clean, responsive, and user-friendly websites that not only look great but also rank well on search engines.

She combines technical proficiency with a deep understanding of digital trends, ensuring that every website she develops is optimized for performance, speed, and user experience. From front-end development to on-page SEO, she ensures that every detail is aligned with the client’s goals and industry standards.

Her background includes working with diverse clients across various industries, giving her a versatile edge in crafting tailored digital solutions. 

Passionate about innovation and continuous learning, she approaches every project with creativity, precision, and a commitment to excellence—helping brands thrive in today’s competitive digital landscape.

Ms. Nimra Shabir

Social Media Expert

She plays a key role in shaping and managing the online presence of our agency across multiple platforms. As a skilled Social Media Specialist, she brings a perfect blend of content creativity and data-driven planning to the table.

With a deep understanding of audience behavior, platform algorithms, and brand storytelling, she crafts engaging content that not only captures attention but also drives real interaction. From content calendars and post designs to caption writing and trend analysis, every detail is handled with precision and purpose.

She excels in building community, increasing reach, and maintaining a consistent brand voice—while monitoring performance metrics to continuously improve strategy. Her expertise spans across Instagram, Facebook, LinkedIn, and emerging platforms, making sure our digital presence remains active, relevant, and impactful.